Southern Formula – Maritime Global’s New Addition To The Family
15 Jun 2017

Southern Formula – Maritime Global’s New Addition To The Family


Maritime Global, the manufacture of Australia’s premiere fibreglass boat brand, Haines Hunter, is excited to announce the development of an all-new brand Southern Formula. Southern Formula will be manufactured within the same facility. The new range of boats will consist of 5 sizes, 15’, 17’, 19’, 21’ 23’ and configured into different variants of centre console and run about. The new range is set to make its appearance in the coming months with an official launch date to be announced.

Southern Formula caters to a completely different demographic to the Haines Hunter brand and will combine “old school” looks with modern performance and importantly modern build quality.

Managing Director John Haber comments “I see many people refurbishing old Haines Hunter boats and really finding out when it’s too late how much work and expense is involved to get the job finished. We are combining our history and old school look into a newly developed offshore performance hull that accommodates the weight of a four stroke engine, modern electronic packages and has ample free-board, massive cockpit space long range fuel capacity and wave breakers”.

Southern Formula are a DIY (do it yourself) package that will suit those wanting to outfit and customise the boat as they wish or the commercial sector. They have a basic flow-coated finish and none of the luxuries and trimmings. The advantage of these new boats is they have a proven pedigree and built to the quality standard and finishes expected from Maritime Global. The designers have taken into account all the benefits seen in the older Haines Hunter models, removed all the negatives and improved the hulls to meet modern day build and performance standards.

Managing Director John Haber further comments: “This is worth waiting for if you are in the market for an old retro look. The new brand will be priced accordingly to give the buyer the choice of a very basic boat at a competitive price or a highly optioned fishing machine. If the buyer wishes to fit out the boat themselves, all the parts will be available from the Haines Hunter factory store or it can be done for them in our Aftercare Centre. This is an industry first and I am confident Southern Formula will offer greater choice for boaters searching for this type of rig”.

For more information:

Contact: John Haber

Melbourne Office: 039394-1540

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